The defense industry: A comparative analysis of US and European companies артикул 1086d.
The defense industry: A comparative analysis of US and European companies артикул 1086d.

Over the last years, the global defense industry has been experiencing a substantial growth rate It has gradually become a vital component of the economic structure of the most powerful nations in the world Gaining a deep understanding of this sector is paramount This book offers you an up-to-date overview of the industry by guiding you through ожжтю a strategic analysis first and a financial study of the major players afterwards A detailed Porter?s five forces analysis lays the foundation of the book It helps identifying the characteristics of each market as well as the key success factors a firm operating in the defense industry has to be strong at The profitability of the five biggest companies in the US ? Lockheed Martin, Boeing, Northrop Grumman, General Dynamics, and Raytheon ? and the five biggest companies in the recently rising European market ? EADS, BAE Systems, Thales, Finmeccanica and Rolls- Royce ? has been tested with independent calculations Financial analysis has been performed to evaluate the debt-to-equity and assess each firm?s ability to create wealth, to hold a sustainable competitive position, and to repay its shareholders.  Размеры:2010 г Мягкая обложка, 72 стр ISBN 383835723X.